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• Why Direct Mail Marketing Functions As Well As How To Lower Your Prices I met a girl who claimed she obtained a notice in the mail from a business providing plaques of numerous pets. She recognized her child would love them as a gift as well as got them. This woman claimed, "I do not know exactly how they obtained my name but I sure am pleased to have learnt about those lovely plaques, my daughter simply enjoys them." THAT is direct mail advertising at the office. If you have a service or product that requires exposure you can mail 1,000 or even more sales messages at lowered shipping prices. That's a financial savings of at least 14 cents on lettersize and also 51 cents on oversize for each and every piece by utilizing Canada Post's Dealt with Admail(TM) postal option. Postage could be also lower but that depends upon your listing.